Bean Box: Elevating the Coffee Experience
"The world’s best specialty coffee," is a bold promise. To match this extraordinary claim, Bean Box demanded an equally exceptional visual identity. My challenge was to redefine the brand, infusing it with modern elegance and luxury. From a meticulously crafted logo and refined typography to a cohesive color palette and distinctive iconography, I created a brand system that exudes sophistication. This elevated aesthetic was seamlessly integrated across all touchpoints, from packaging and inserts to a redesigned website and app. By art directing photography that captured the essence of the brand, I ensured a cohesive and premium customer experience.